← UK Marketplace Fee Comparator
Most multichannel sellers set a price once and paste it everywhere — it feels consistent, and consistency feels professional. But the marketplaces aren't consistent with you: the same £30 sale leaves wildly different amounts in your pocket depending on the room it happened in.
| Channel | Fees on £30 + £3.95 delivery | You keep (before costs) |
|---|---|---|
| eBay private | £0.00 | £33.95 |
| Folksy | ~£2.85 | ~£31.10 |
| Etsy UK | ~£4.85 | ~£29.10 |
| NOTHS | £9.00 | £24.95 |
(Comparator figures for a non-VAT-registered seller; per-channel assumptions on the tool.) If £26 is the margin you actually need, one uniform price means you're overcharging the cheap channels' buyers or silently losing money on the expensive ones — usually the second, because the expensive channels are where the buyers are.
Work out your floor once: costs + the profit that makes the sale worth packing. Then price each channel as floor ÷ (1 − channel fee rate), rounded UP to a clean number. A £22 floor becomes ~£23.50 on Folksy, ~£25 on Etsy, ~£31.50 on NOTHS. Different prices, same take-home — and the price differences are invisible in practice, because almost nobody cross-shops your listing across four marketplaces (and the few who do meet NOTHS' gift-wrapped positioning explaining the difference for you).
If a channel's adjusted price looks silly against that channel's competition — your £31.50 sitting among £19 rivals on NOTHS — the honest conclusion is that this product doesn't belong on that channel, not that you should absorb the fee. Every product doesn't need every channel; margins are made at the listing decision, not rescued afterwards.
Fees verified August 2026; see the comparator for assumptions. Not financial advice. CAAC.